Saturday 2 April 2011

KAGE: Fun of the Fair Collection

KAGE duo Arwa Abdelhadi and Basma Abu Ghazaleh

Original Launched in October 2009 KAGE a brainchild of duo Arwa Abdelhadi and Basma Abu Ghazaleh in Dubai. KAGE is a womenswear brand focusing on making women feel attractive both day and night. The latest Fun of the Fair Collection is inspired by the era of peace, “all you need is love” and protest songs; by Haight-Ashbury and turquoise Cadillac’s on Highway 66; by new experiences and fun fair freedoms. “Make love not war” still rings true; and these clothes are made with love.


The collection is easy to wear and fun; yet retains the elegance synonymous with the KAGE girl. Wear the pieces with a daisy chain round your hair, bare feet and the strumming of a guitar ringing in your ears. Pieces reflect hippy chic: blue and red plaid shirts; midnight blue tanks and star-studded shorts; ripped cotton grey tops; short billowy sun dresses; tie dyes and prints in mushrooms, taupe, royal blue and white.

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