Saturday 31 July 2010

Behind-The-Scenes: Jaeger F/W 10.11 campaign

Take a look behind the scenes on the shoot for Jaeger's A/W 2010 campaign. Starring model of the moment Abbey Lee alongside Imogen Morris Clarke and Ollie Edwards, it was shot in the London Eye, making it as inherently British as the brand itself.The striking black and white images were apparently inspired by a Richard Avedon photograph of a woman flying over the Eiffel Tower in a helicopter. So, alongside the luxe coats, shearling boots and pretty printed dresses you can see the sprawling landscape of the capital in the background.
 Source | Elle UK
 

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